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ADVANCEDMarket AnalysisTECHNOLOGYTRANSPORTATIONMANUFACTURING

Talbot Trucks

Published April 2, 2025

The CEO of Talbot Trucks has approached McKinsey to help determine the attractiveness of an investment in eTruck manufacturing for its European market.

About this Case

Type:Market Analysis
Difficulty:ADVANCED
Industries:TECHNOLOGY, TRANSPORTATION, MANUFACTURING
Published:April 2, 2025
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