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INTERMEDIATEMarket AnalysisMANUFACTURING

High Quality Bottles

Published April 5, 2025

After successfully servicing large beverage companies over the last 20 years, our client, the CEO of High Quality Bottles (HQB), a small plastics manufacturing and bottling company, wants to expand into the hospitality and leisure space. Specifically, she wants HQB to supply local hotel chains with bottled toiletries like shampoos, conditioners, body wash, and lotions. HQB already has the interest of local hotels in their hometown and they need your help in identifying the potential size of this business and deciding if it is worth pursuing. How would you approach finding the market size for the first year in this expansion?

About this Case

Type:Market Analysis
Difficulty:INTERMEDIATE
Industries:MANUFACTURING
Published:April 5, 2025